Friday, December 2, 2016

Struggling to find a job? It may not be you. It may be you are doing it the OLD way!

Struggling to find a job? It may not be you. It may be you are doing it the OLD way!


Watch the free Essentials video and see. 

Judi Adams, the affordable and successful job search coach has just released 6 videos on essential job search topics that will increase your job search success.

RightChanges Job Search Success Essentials
Free, two-part video with almost an hour of strategies and tips on how to maximize your success in landing the job you want.

Other information packed videos just released include: 

Identifying and Selling Your Competitive Advantage to Land the Job or Promotion
Identifying and Using Your Personal Brand in the Job Search
Don't Tailor Your Resume to Each Application, But...
The MOST Powerful Cover Letter
The Other Marketing Materials

The Essentials Video is free so you can gain key job search information and see what other videos you might want.
Each multiple video topic is overflowing with success changing content and available for only $11.97 each and the full set of 6 is available for only $50.  Plus 20% of all revenues goes to charity.

Click here to view these videos: RightChanges Success Videos   or goo.gl/vocPOG.  Plays well on any PC and mobile device. 

Wednesday, November 30, 2016

"The Most Powerful Cover Letter" and now the instructional video

An interesting statistic from a poll taken of recruiting and hiring managers stated that 75% of the people who review resumes said they read cover letters ONLY if they know the cover letter has been customized for the company and the position.


At RightChanges, we have two ALWAYS statements regarding the job search and one is to ALWAYS send a cover letter.  Successful Job Search Coach Judi Adams recommends one cover format over any other. The format we recommend is the T cover letter.

What is a T Cover Letter?

The T cover letter gets its name from the imaginary T that is formed by the two columns in the middle of the single page letter. The left column is the list of requirements as outlined by the hiring company and the second column is the qualifications you have that match the requirements. With this format you are visually showing the hiring manager why you are the perfect candidate. How powerful is that?




IMPORTANT OFFER:

The remaining portion of this article gives the steps to creating the T cover letter. Some job seekers however still struggle with creating it: how to select the requirements and qualifications to include or how to use Word to format it. RightChanges has just launched an instructional 3-part video on The Most Powerful Cover Letter including a "live" demonstration using an actual job description.  See details at the end of this article.




The Format

We know the most important section of the cover letter (the T) and there are other sections of this single page letter as well.

Letterhead

The top of the cover letter should have the same format and information you have on your resume. This is your letterhead and gives a professional look to your materials. This same letterhead should be used on all job search correspondences. Consider it your own custom stationery.

Address

You should address the letter to the name of the hiring manager if it is provided. You may be able to get this name through networking. If you absolutely do not know the person’s name, do not address the letter to Dear Sir. I am a female hiring manager and that won no points with me. I like "Dear Hiring Authority" when the name is not known.

 Opening Paragraph

The opening paragraph should mention the position you are applying for, include the position number if one was listed, and how you heard about the position. If you did it correctly, you networked into the position and can mention the person’s name who told you about the position or to contact that person.

Brag Phrase

Brag phrase is our name for the section that appears before the T . This phrase (one sentence) should affirm that your experience and abilities seem to be a great match for the position and serve as a transition to the T portion of the letter.

The T

The T consists of two columns with the respective titles of Your Requirements and My Qualifications or something equivalent.

Each requirement should be a separate row. The bulleted items in the right column should line up to the point it corresponds to in the left column.  If you have more qualifications for a particular requirement, it is fine to have white space on the left before the next bullet. An important reminder is to keep the text as concise as possible.

We are often asked what about how to handle requirements where you do not have the matching qualifications. The answer is not to list those. The hiring manager’s list is like a kid’s Santa list during the Christmas holiday. No child believes they are going to receive everything on the list, it is the items they would like to have.  Hiring managers list all of the skills and experience they would like to have. Even some requirements listed as mandatory will be overlooked when they find a great candidate.

Closing

The deal isn’t a deal until it is closed. Consider using a statement regarding how you look forward to hearing from them to discuss their needs and your experience in further detail..

Tip
  • To get your cover letter in front of the hiring manager and read, add the letter to the front of the resume in the same file. Do not have a separate file for the resume. Many hiring managers will believe a separate cover letter is the same old blah blah blah cover letter and not even open it. Plus having the cover letter as the first page of the resume will allow electronic resume scanners to find the keywords of the requirements.

Walk the hiring manager through why you are the perfect candidate by using the most powerful cover letter format: the one page T cover letter.

The Most Powerful Cover Letter instructional video:

RightChanges has just launched a series of On Demand videos on key topics of the job search. These videos can be found at RightChanges Job Search Success Videos.  


Thursday, October 29, 2015

The Small Things That Could Cost You the Job


There are, of course, major things that can keep you from getting employed. I have addressed these major mistakes, along with how to correct them, in the free YouTube video series titled “The5 Deadly Sins of the Job Search”.  


There are also small, careless things you might be doing that lessen your chances of success or flat out get you eliminated.


I work with job seekers every day and I see these careless mistakes all too frequently. It is my job to bring them to your attention so you can be sure you are not doing something that eliminates you from consideration for employment. 


1.      Not Following Instructions


 

This world is moving fast and you are in a hurry to land the right job. But if you do not take the time to read and follow the directions, it can cost you the job.

 

There are an unusually high number of people who obviously do not read the directions. These job seekers come across as poor candidates. Fast is not necessarily better especially when you are trying to present a good first impression.

 

What can be Behind It?

There can be any number of reasons people are missing out on important information. Here are just a few possibilities.

 

Small Screen: If you read your e-mails on your phone, you will want to wait and read the important correspondences when you can easily read the entire e-mail on a larger screen (like on your PC) so you do not miss what is being said.

 

Trying to be Quick: People shoot off a reply without reading the entire document or assume what is being said in the rest of the message. By missing a key detail in a job posting or e-mail, you can be ruled out as a candidate just as quickly as you replied.

 

Multi-tasking: Some people are proud of being able to multi-task. In fact scientist have done studies that prove that people cannot multi-task activities that require brain power.  Pay attention to the important tasks.

 

Just Ignoring the Instructions: There are times people read, but ignore, the instructions. This conveys that you cannot or will not read and follow directions. If this is how you operate when you are trying to make a good first impression, hiring authorities know it will not get better when you are onboard as an employee.

 

There is one time, and one time only that I can think of, where I encourage job seekers to not follow instructions and that is when the company asks the candidate to include salary information in the cover letter. My suggestion instead is to write “I need to understand more about the job before I can address the question of salary. In addition salary is only one part of the compensation package. I would need to know more about the other aspects.”

 

Other than in that situation, job seekers need to know that by not following the instructions, they are possibly eliminating themselves from a job opportunity.

 

More than just not following directions can cost you the job. Here is a list of them.

 

      2. Not spell checking your documents and e-mails

 

With the advent of spellcheck, there is no reason a document should be sent out with a spelling error. Word and Outlook, as well as other document software, have settings to automatically spellcheck a document before it is sent or as you type. 

 

      3. Misspelling the person’s name

 

When corresponding with a person, it is vitally important to spell the other person’s name as they spell it. It amazes me that people with unusually spelled names commit this mistake as often as others.

 

    4. Calling to get the date / time or address after that information has been sent to you

 

When information has been provided to you, it is your responsibility to keep track of it. To interrupt someone else’s day with a call or e-mail to request information that you were previously provided indicates that you are not responsible enough to keep track of important information or that you believe their time is not valuable.

 

     5. Rescheduling, canceling, showing up late, or not showing at all for an appointment
 
         Critical issues come up time to time that make it impossible to keep a set appointment: illness  
         or death in the family, car accident, etc. Not showing at a party is one thing. Not showing for a
         professional appointment, showing up late without calling, or canceling at the last minute
         indicates lack of commitment or respect for the other person.
 
         With professionals who schedule appointments, canceling or not showing may not only cost
         the professional money but more importantly keeps others from using that time.

 

      6. Not coming prepared to take notes

 

One of my favorite expressions is that “Memory does not get better with age”. When  you go into a meeting without the tools to take notes, you clearly give the impression you are not prepared or that you do not believe anything worth remembering will be shared.

 

      7. E-mailing a Google Docs or drop box link instead of attaching the resume

 

The advent of the cloud for storing documents provides the capability to access documents regardless of where you are. However, do not require the recipient to go through extra steps to receive a document you are sending them. If you are e-mailing the link, you can just as easily e-mail the document. 

 

      8. Bringing a jump drive (or computer) and expecting the other person to print your resume for
          you

 

When someone asks you to bring a document with you, bring the document.

 

      9. Bringing your computer and assuming the company will provide access to their secured
          internet

 

Most companies have policies in place that limit who can access the company’s internet. Although some companies provide public Wi-Fi access, do not assume all companies do. Either e-mail documents ahead of time or provide your own Wi-Fi (many smart phones can serve as a hotspot).

 

     10. Not demonstrating manners and interpersonal skills

 

Fifty percent of what an employer is looking for in a candidate is skills and abilities; the other 50% is a fit for the organization. Whether you are male or female, hold the door for someone who has their hands full, greet the receptionists professionally, and demonstrate other strong interpersonal skills. Otherwise, you have given them 50% of the reasons not to hire you.

 

       11. When following up with someone, asserting the other person’s fault for not getting back to
              you as expected.
 

“You said you were going to call on Friday” “I’m still waiting for an answer to my question I sent weeks ago”.

 

When following up with someone, asserting their fault for not responding only puts them on the defensive, making it so they do not look forward to working with you. You do not know what has transpired that has kept them from replying as they had hoped.

 

The best approach is a soft approach. Send the question again without indicating you sent it before. Do not remind them of when they said they would get back to you, just send them an e-mail or leave them a message that expresses your continued interest and that you hope to hear from them soon.

 

 

        12. Waiting until the last minute to prepare; expecting others to make accommodations for you
             at the last minute because you failed to prepare.

 

I love the quote from Coach Wooden, in fact I made it a part of my e-mail signature block “When opportunity knocks, it is too late to prepare.” Do not wait until the last minute to prepare. If you are unemployed, you have time to prepare BEFORE you need that resume or to prepare for an interview. Do not waste today. Get ready now.

 

        13. Not turning your phone OFF completely during a meeting.

 

Some people have become numb to the sound of a ringing or vibrating phone. If there is an emergency situation requiring you to leave your phone on, let the other person know. Otherwise, turn it off completely when in a meeting.

 

        14. Not being in a quiet location for a business call.
 

When you arrange to take a business call, be sure you are in a quiet location. Do not drive while talking on a business call. Find a quiet location without distraction of animals, children, household noises - you get the idea.

 

Keep in mind that you do not need to take an unscheduled call at that moment if you are not prepared, that is what voice-mail is for. No one expects you to be 100% available for unscheduled calls.

 

 

You are detailed oriented, a people person, and have strong interpersonal skills so do not do anything that proves otherwise. You may be in a hurry to land a job but pay attention to the small things that can set you apart.

 

 

 

Judi Adams is the Affordable and Successful job search coach. Go to www.RightChanges.biz to see how to get 4 hours of coaching for as little as $175.